Abstract (Sideboards)

Privacy Policy
Version 2019-09-05

Superfront AB (”Company”, ”We” or ”Us”) Privacy Policy describes what data we collect, the purpose of the processing, how we look after your data, how you can control it and how to contact us regarding your data. This Privacy Policy applies when you use our Website (www.superfront.com), and services that are included in or on a website managed by the Company. With personal data we mean any information relating to an identified or identifiable natural person, such as (but not limited to) name, e-mail address, phone number, personal address and IP address.

Superfront AB is personally responsible in accordance with these terms and is responsible for processing according to current legislation. If you have any questions about this Privacy policy or your rights under it please contact:

Superfront AB, company number. 556911-0892, registered address Tegnérgatan 3, 111 40 Stockholm, Sweden, dataprotection@superfront.com

When do we collect your personal data?
We collect personal data about you when you provide such personal data directly to us by filling out a consent (for example placing an order or subscribe to our newsletter), when third parties such as our business partners or service providers provide us with personal data about you, or when personal data about you is automatically collected, this includes:

• When you access our website. Our website uses cookies, to find out more about the use of cookies, pixels and similar technologies and how you can manage them, please read our Cookie policy.
• When you purchase products from us in-store and online.
• When you contact us or we contact you to take part in surveys, competitions or promotions.
• When you contact our customer services team in store, online (chat, e-mail, social media or similar) or over the phone.
• When you subscribe to our newsletter.
• When you place an order or create a user account on the Website.
• When you engage with us on social media (by mentioning/tagging/ following us or by contacting us directly).

What personal data do we collect?
Beside any personal data that we collect described above, we also collect technical data, which may include the URL you are accessing the Website from, unique device ID, language, browser type, network and computer performance, information about which operation system you use, and location data.

Why do we need your personal data and how do we use it?
We collect your personal data to enhance and develop our Website to provide you with a better user experience and services. We also need your personal data to process your request or purchases from us and to be more useful to you by customizing offers, display of products and how we fulfill our obligations and commitments to you, this include:

• To handle the order, fulfillment and administration of your purchase.
• To fulfill Superfronts legal and compliance related obligations.
• To enable good customer service, like managing your requests or correcting incorrect order or customer information.
• To evaluate, develop and improve our services, products and systems through analyzing statistical data patterns and behaviour on our Website.
• To provide you with relevant recommendations, offers, and custom services based on what you and other people with similar behaviours have looked at and shown interest in, both of a general as well as a targeted nature. • To create an account on our Website.
• To contact you via SMS, email or post about other offers, promotions or services that we believe may be of interest to you. Please note, this is only done when given consent and you may decline or opt-out from this promotion at any time.
• To take part in surveys and to measure customer satisfaction.
• To use your data to monitor the use of our website and ensure that our website is presented in the most effective and relevant manner for you and your device and setting default options for you (such as language and store location).

Who do we share your personal data with?
We can share information and personal data with other companies in order for us to provide our services to you. This includes payment providers, delivery companies and other carefully selected third parties, such as our customer database hosting provider, marketing agencies and advertising partners who assist us in providing you with a positive customer experience. However, all handling of personal data always ensures high security and confidentiality. We will never sell any of your personal data to a third party. Whenever we share your personal data, we put safeguards in place which require these organizations to keep your data safe and to ensure that they do not use your personal data for their own marketing purposes.

The Company only collaborates with partners handling personal data within the EU/EEA or with companies that maintain the same high level of protection as in the EU/EEA by, for example, have joined the so-called Privacy Shield Agreement between the EU and the United States.

What are your rights and choices?
You have rights regarding your personal data and you are able to influence your information and what is saved. The Company will, on its own or the customer's initiative, rectify data that is found to be incorrect. You can also at any time request that your data be deleted or that its use is limited by contacting us (see ”How to contact us”). You are also entitled to access any personal data we hold about you and request that we transfer that data to you. If you believe that we do not respect your rights, please contact the Company or you can contact the Data Protection Authority in your country, please find the right one at http://ec.europa.eu/justice/data-protection/...

You can at any time refrain from receiving marketing communications from us by updating your account settings in ”My Account” under ”Account Dashboard” by unsubscribing to our newsletter communication or directly in the newsletter that you received under ”Unsubscribe”. You are always welcome to contact our customer service to help you decline our communications.

You can, once a year, receive information about the personal data registered in a written form from Superfront AB by requesting it from our customer service dataprotection@superfront.com.

How do we handle and protect your data?
You should always be able to feel safe when you provide your Personal Data to Superfront. We have therefore taken the necessary security measures to protect Your Personal Data against unauthorized access, modification, corruption of data and loss.

In accordance with current legislation and means that personal data are not retained for a longer period than necessary for the purpose described in this policy. The Company will store your personal data as long as you are a customer with us. For marketing purposes, information older than 3 years is not used. This implies that data will be erased when they are no longer relevant or necessary for analysis or direct marketing for the purposes for which they have been collected. Some information may be retained longer when required due to other legal requirements. However, all handling of personal data always ensures high security and confidentiality.

Changes to the Privacy policy
We may update this policy from time to time. If we make significant changes we will let you know, but please regularly check this policy to ensure you are aware of the most updated version.

Miscellaneous
If the ownership of Superfront’s business changes, We may transfer your personal data to the new owners so they can continue proving you a user-friendly and a satisfying purchasing experience. The new owners will be obligated to honour the commitments we made to you in this Privacy Policy.

Please note, Superfront is unable to process your purchase order, or request to create an account on the Website if you do not provide us with the Personal Data mentioned in this policy.

How to contact us
This privacy policy applies from
Superfront AB, company number. 556911-0892, registered address Tegnérgatan 3, 111 40 Stockholm, Sweden, dataprotection@superfront.com

These terms of Use (”Terms”) apply between You who create and use a user account (”You”) on www.superfont.com (the ”Website”) and SUPERFRONT AB (”Company”, ”We”, ”Us”) org. no. 556911-0892, address Tegnérgatan 3, 111 40 Stockholm, e-mail: info@superfront.com.

1. GENERAL
1.1 Superfront provides user accounts on the Website where You who create and use such an account get an overview of Your orders, have Your delivery address and billing address saved and set whether you would like to receive Superfront’s newsletter or not [and take part of Superfront’s news and offers] (“The Service”).

1.2 In order to be eligible to create a user account on the website You must be 18 years of age. By agreeing to these terms, You confirm that you are at least 18 years.

1.3 By clicking [I agree to the user agreements], You hereby understand and agree to the terms and our Privacy Policy.

2. REGISTER USER ACCOUNT
2.1 You register a user account (the “User account”) by clicking [”New customer? Click here!”] on the Website, fill in name, e-mail address, choice of password and click [”Submit”]. You thereafter login to the Service with your registered e-mail address and chosen password.

2.2 The personal data that you provide Superfront will be processed in compliance with Superfront’s Privacy Policy, which you can read here.

3. INTELLECTUAL PROPERTY RIGHTS
3.1 You understand and accept that all material on the Website, including but not limited to, intellectual property rights such as copyrights, design rights, trademarks, images, code and other similar rights fully belong to the Company, and may not be copied, modified, distributed or in any other way be disposed of by other than the Company. You understand that a disposal of such material in violation of these Terms, would harm the Company and You accept not to dispose of this material beyond what follows from these Terms, or with the prior written consent of the Company.

3.2 The Website and the Service are protected by intellectual property rights, included but not limited to, copyright of software. The Website and the Service, or parts thereof, may not be used, manipulated, extracted, copied, distributed or in any other way under any other circumstances than what follows from these Terms or with prior written consent by the Company.

3.3 It is allowed to copy images that have been made available on the Website, in order to show third parties Superfront’s products on paper or on another website. However, this is only allowed in combination with the origin www.superfront.com being stated, and information about that the image and the content of the image is protected by intellectual property rights belonging to the Company. It is not allowed to crop or in any other way rectify such an image. Regarding paper outputs, it is never allowed to print an image from the Website in more than 5 copies without prior written consent by the Company.

4. BREACH OF CONTRACT AND LIABILITY
4.1 The Company has the right at any time to cancel a User Account if the user violates these Terms, Superfront’s Privacy Policy or Terms and condition for sale, or otherwise uses the Service in a way that may cause the Company or third parties any harm.

4.2 You are liable for the use of the Service from Your user account and that this use is in compliance with applicable law.

4.3 You accept that You are liable for that all the information you provide when creating the User Account is up to date and accurate.

4.4 You accept that the e-mail address and the password You have chosen for the registration of Your user account on the Website, is personal information and that You are liable for them not to be distributed to third parties.

5. WARRANTIES AND DISCLAIMER
5.1 The Company is not liable for any damages or any costs that are a consequence of typographical errors (typos) and outdated information presented on the Website and in the Service.

5.2 You understand and accept that the Service is provided ”as is” and ”as available”, without expressed or implied warranties of any kind, to the extent permitted by applicable law.

5.3 You acknowledge that the performance of the Service is dependent on, including but not limited to, the user’s available bandwidth and similar technical circumstances at the user’s end. The Company cannot be held accountable for whether the Service is temporarily unavailable or if any information or functionality does not work as expected or is presented as intended.

6. CHANGES TO THE TERMS
6.1 The Company reserves the right to modify these Terms at any time. If the Company would make changes to these Terms, we will inform You by publishing the changes here on the Website. If the changes are material, we will provide You additional, prominent notice as appropriate under the circumstances and in accordance with applicable law. The Company recommend that you keep yourself updated on the website regularly to be aware of any changes to the Terms.

7. FORCE MAJEURE
7.1 In event of war, strike, riot, cataclysm, significant increase of the prices at the world market, failure of electrical / telecommunications / data communications or other communications, as well as defects or delays in services from subcontractors or comparable events beyond the control of the Company due to circumstances stated herein, the Company will be able to apply themselves to force majeure. These circumstances shall then constitute grounds for freedom from liability and other sanctions, Superfront is then exempted from its obligations to fullfil these Terms. If this occurs, we will try to inform you.

8. MISCELLANEOUS
8.1 You may terminate Your account at any time. You terminate Your user account by sending us a written termination to dataprotection@superfront.com. Your user account may also be deleted by inactivity after 36 months. More about how we treat your personal data can be found in our Privacy Policy.

8.2 The Company has the right to assign and transfer its rights and obligations, in part or in full, under these Terms. Furthermore, the Company has the right to subcontract the performances of their duties under these Terms.

8.3 If the ownerships of Superfront’s business changes, the Company may transfer your user account, information and personal data to such other legal entity so that they can continue to provide You the Service. This new legal entity that will hold Your user account after any changes to Superfront’s ownership will still have to honor the commitments the Company has made to You in these Terms.

8.4 These Terms shall be governed and construed in accordance with the laws of Sweden. To the extent the law allows, Swedish courts have exclusive jurisdiction regarding disputes arising out of these Terms or your use of the website, with the exception of cases where the Company voluntarily choose to take legal action against a customer or user where it has residence.

8.5 Any dispute, controversy or claim arising out of or in connection with these Terms, or the breach, termination or invalidity thereof, shall be finally settled by Stockholm District Court to the extent the law allows.

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